Red Bull | Innovation workshops

Metaverse basement

The challenge

How to bring together two groups of 30 attendees into a virtual workshop that follows ad-hoc storytelling, mixed audience on-site and remote users, but keeping a seamless and common experience for all the users, using different types of devices.

Role: Metaverse Workshop Production
Deliverable: Multiplayer 3D virtual venues
Date: January 2022

Key technology / platform:

Key partner:

The challenge

How to bring together two groups of 30 attendees into a virtual workshop that follows ad-hoc storytelling, mixed audience on-site and remote users, but keeping a seamless and common experience for all the users, using different types of devices.

Role: Metaverse Workshop Production
Deliverable: Multiplayer 3D virtual venues
Date: January 2022

Key technology / platform:

Key partner:

OUR STRATEGY

The solution

Using a cross-platform XR solution that allows users to participate and collaborate in the workshop wherever they are. Through multiple devices like a VR headset, computer, or mobile device. allowing us to really focus on the experience, instead of the technology.

The solution

Using a cross-platform XR solution that allows users to participate and collaborate in the workshop wherever they are. Through multiple devices like a VR headset, computer, or mobile device. allowing us to really focus on the experience, instead of the technology.

The result

Two sessions of workshops across five different 3D virtual scenarios, where users were able to participate using custom-made avatars, interacting among them and with space around them, talking, sharing content, writing notes in mid-air or just taking a group selfie.

The result

Two sessions of workshops across five different 3D virtual scenarios, where users were able to participate using custom-made avatars, interacting among them and with space around them, talking, sharing content, writing notes in mid-air or just taking a group selfie.

Featured result

Tomorrow is now

NTT Data

To communicate the company’s unique vision of the future globally, enhancing its digital offering in technologies and industries expertise, to scaling and making production more efficient using the latest virtual production technology.

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