From AI potential to everyday capability

From AI potential to everyday capability

SuperAcademy ensures GenAI becomes part of daily marketing work — not a one-off training, but a sustained capability adopted by teams at scale.

The adoption challenge

+

60

%

of marketing teams

are already using AI

<

30

%

of them use it well and

in a scalable way

40

%

of the challenges of AI adoption are linked to organizational change — not to the tool itself

*As a recent MIT study confirms, 95% of AI implementations fail, since their high adoption does not translate into large-scale implementations.

The adoption challenge

+

60

%

of marketing teams

are already using AI

<

30

%

of them use it well and

in a scalable way

40

%

of the challenges of AI adoption are linked to organizational change — not to the tool itself

*As a recent MIT study confirms, 95% of AI implementations fail, since their high adoption does not translate into large-scale implementations.

SuperAcademy is an adoption framework, designed to change behavior, not just build knowledge. It focuses on how people actually learn, adopt and integrate GenAI into their work.

01.

Inspire

Teams are exposed to relevant, realistic use cases connected to their daily work, reducing fear and resistance while creating curiosity and pull.

02.

Educate

Learning happens through hands-on, role-based enablement focused on real workflows, not abstract concepts.

03.

Act

GenAI is used in real production environments with continuous support, feedback and iteration until new habits are formed.

What it enables

High adoption across large teams

Shared standards and ways of working

Reduced reliance on a few experts

Confident, autonomous teams

What it enables

High adoption across large teams

Shared standards and ways of working

Reduced reliance on a few experts

Confident, autonomous teams

SuperAcademy ensures transformation is not temporary, but embedded and sustainable over time.

SuperAcademy ensures transformation is not temporary, but embedded and sustainable over time.

Works

Works

Works

BOOK

A CALL

Send us a message and we’ll get in touch to give you access and let you try our demo.

BOOK A CALL

Send us a message and we’ll get in touch to give you access and let you try our demo.

BOOK A CALL

Send us a message and we’ll get in touch to give you access and let you try our demo.

Madrid

MIO Group

Calle Alfonso XI, 3

28014 Madrid

©2025 SuperReal. All Rights Reserved

Madrid

MIO Group

Calle Alfonso XI, 3

28014 Madrid

©2025 SuperReal. All Rights Reserved

Madrid

MIO Group

Calle Alfonso XI, 3

28014 Madrid

©2025 SuperReal. All Rights Reserved